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    <title>News</title>
    <link>http://garyplayer.com/news</link>
    <description></description>
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    <dc:creator>guy@garyplayer.com</dc:creator>
    <dc:rights>Copyright 2012</dc:rights>
    <dc:date>2012-02-01T15:34:42+00:00</dc:date>
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      <title>Sardinia – A Mediterranean Gem</title>
      <link>http://garyplayer.com/news/sardinia_a_mediterranean_gem/</link>
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      <description>The autonomous region of Sardinia has been described as the perfect mix of Italian culture, history, cuisine and luxury without the crowds.&amp;nbsp; Located off of the Southwestern coast of Italy, Sardinia is the second largest island in the Mediterranean and is one of the true gems in the region.&amp;nbsp; It will also be home to the first Gary Player Signature designed golf course on the island located&#8230;</description>
      <dc:date>2012-02-01T14:34:42+00:00</dc:date>
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      <title>An “Injection of kickassery&#8221; for Callaway’s New Marketing Efforts</title>
      <link>http://garyplayer.com/news/an_injection_of_kickassery_for_callaways_new_marketing_efforts/</link>
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      <description>When Callaway announced that it had named Justin Timberlake as its new creative director some were wondering what he would really bring to Callaway’s marketing efforts.&amp;nbsp; Was Callaway moving away from advertising to its core customers – the 50+ set – or was it embarking on a new strategy?&amp;nbsp; The Callaway campaign launched during the Farmers Insurance Open last month answered&#8230;</description>
      <dc:date>2012-01-30T19:18:42+00:00</dc:date>
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      <title>The Mind and How it Affects Performance On and Off of the Course</title>
      <link>http://garyplayer.com/news/the_mind_and_how_it_affects_performance_on_and_off_of_the_course/</link>
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      <description>A recent study, The Genworth Pro Caddy Report, commissioned by Genworth Financial the Official Statistics Partner of The European Tour, delved into the psychological side of professional European golf and provided some interesting insight as to how the psyche affects one’s game on and off of the course.&amp;nbsp; It highlighted the parallels between professional golf and the business world and&#8230;</description>
      <dc:date>2012-01-30T18:49:42+00:00</dc:date>
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      <title>Volvo Golf Champions preview</title>
      <link>http://garyplayer.com/news/volvo_golf_champions_preview/</link>
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      <description>The European Tour remains in South Africa this week for the Volvo Golf Champions tournament. A strong field has assembled at Fancourt to do battle for the largest tournament purse on the African continent. Last year, the inaugural Volvo Golf Champions was contested in Bahrain where Paul Casey took the title by a single shot&#8230;</description>
      <dc:date>2012-01-17T14:28:50+00:00</dc:date>
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      <title>Blair Atholl Community School visits the World of Golf</title>
      <link>http://garyplayer.com/news/blair_atholl_community_school_visits_the_world_of_golf/</link>
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      <description>The Blair Atholl Community school was built by the Gary Player Foundation in 1983 with the aim of not only providing quality education to disadvantaged children from the region but also to take their experience beyond the walls of the classroom by providing a variety of activities that scholars&#8230;</description>
      <dc:date>2012-01-11T14:27:48+00:00</dc:date>
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      <title>Big Names Tee&#45;off at Fancourt</title>
      <link>http://garyplayer.com/news/big_names_tee-off_at_fancourt/</link>
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      <description>Top Golfing talent head for Fancourt on South Africa&#8217;s famous Garden Route for the Volvo Golf Championship next week Some of the world’s top golfers including Major winners, Darren Clarke, Ernie Els and Padraig Harrington are heading for Fancourt on the Garden Route in South Africa as they prepare to compete in the Volvo&#8230;</description>
      <dc:date>2012-01-11T14:12:33+00:00</dc:date>
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    <item>
      <title>Masters Field Taking Shape</title>
      <link>http://garyplayer.com/news/masters_field_taking_shape/</link>
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      <description>A total of 92 players are set to start this year&#8217;s Masters although that figure could rise between now and April. Billy Payne, Chairman of Augusta National Golf Club and the Masters Tournament, said this week that 104 players have been invited to the 2012 Masters scheduled to take place from April 5th&#45;8th. Augusta National legends Gary Player, Jack Nicklaus&#8230;</description>
      <dc:date>2012-01-09T15:30:43+00:00</dc:date>
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      <title>Some Positive Signs for the Global Golf Market</title>
      <link>http://garyplayer.com/news/some_positive_signs_for_the_global_golf_market/</link>
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      <description>The global golf market has seen tough times over the past few years, but there are some signs that the market could be on the rebound.&amp;nbsp; The National Golf Foundation/Royal &amp;amp; Ancient global golf course database has identified 650 courses in planning or under construction outside of the USA and there are some indications that a general stabilization is occurring. “It&#8230;</description>
      <dc:date>2011-12-23T14:00:08+00:00</dc:date>
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      <title>Reflections On Tour for the 2011 Season</title>
      <link>http://garyplayer.com/news/reflections_on_tour_for_the_2011_season/</link>
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      <description>Looking back on the 2011 golf season can we say that it was one of the more interesting seasons in recent memory, or was it what we expected when predictions were made at the end of 2010?&amp;nbsp;  Arguably the best story in 2011, and one that has not received the coverage it deserves, is Yani Tseng.&amp;nbsp; The 22&#45;year&#45;old Taiwanese phenom dominated women’s golf winning 12 tournaments including 2 Majors,&#8230;</description>
      <dc:date>2011-12-23T13:55:08+00:00</dc:date>
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      <title>Gary Player Thrilled to be a Finalist for Rio 2016 Olympic Games Golf Course</title>
      <link>http://garyplayer.com/news/gary_player_thrilled_to_be_a_finalist_for_rio_2016_olympic_games_golf_cours/</link>
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      <description>The selection of who will design the golf course for the 2016 Olympic Games tightened with the field cut to eight firms and the final choice expected in early 2012.&amp;nbsp; Gary Player shares a few thoughts on the importance of the project and why the opportunity is so special.&amp;nbsp;  The Opportunity: “This is a once in a lifetime opportunity.&amp;nbsp; Golf has been&#8230;</description>
      <dc:date>2011-12-23T13:45:51+00:00</dc:date>
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